The York International Young Artists Competition is a globally recognised platform that attracts some of the brightest emerging talents in early music. Hosted at the National Centre for Early Music and broadcast on BBC Radio 3, the competition is a key part of the York Early Music Festival and has built a reputation for launching the careers of young musicians from all over the world.
Brand Identity
Graphic Design
Social media
Digital
Website and maintenance
Online concerts
Search Engine Optimisation (SEO)
York International Young Artists Competition
The York International Young Artists Competition is a globally recognised platform that attracts some of the brightest emerging talents in early music. Hosted at the National Centre for Early Music and broadcast on BBC Radio 3, the competition is a key part of the York Early Music Festival and has built a reputation for launching the careers of young musicians from all over the world.
Our approach to the competition's visual identity is centered around making early music feel fresh, vibrant, and accessible to a younger, international audience. By reimagining the look of the competition each year, we use a distinct color palette that feels modern yet still honors the heritage of early music. The goal is to break down the traditional barriers that sometimes surround classical music and create a more dynamic and visually engaging brand that resonates with both participants and audiences across different cultures.
Through our designs, applied across print, digital and web, we aim to capture the essence of the competition: its prestige, its creative energy, and its role in shaping the future of early music. By doing this, we help attract a broader, younger audience who might not typically engage with this genre, creating a visual identity that is as forward-thinking and innovative as the artists who compete.
